Challenges
Innovating for Everyone: The Colorectal Cancer Early Detection Challenge
Awards
Winner
The NFAMC solution focuses on increasing health literacy, raising awareness about colon-friendly healthy diets, and enhancing accessibility to colorectal cancer screening and primary care. With the grand prize funds, the organization estimates it will educate 2,400 people in one year, resulting in a 10 percent increase in the number of people who will undergo testing that can potentially detect colorectal cancer.
As a community organization dedicated to assisting newcomers, low-income, and marginalized communities in the Niagara/St. Catharines area, its unique approach involves hosting Multicultural Community Kitchen Events, where community members come together to cook, eat and learn about colon cancer prevention and screening through food education and healthy recipes. To deliver this vital information, the Centre has enlisted the help of more than 50 internationally trained medical professionals who previously assisted in educating communities about COVID-19 vaccinations.